In a new class action lawsuit, Google is being sued for advertising that Stadia was more powerful than Sony’s Playstation and Microsoft’s Xbox through streaming in 4K, when in fact few games were using this quality when the service first became available. Instead, most games were streamed at 1080p at launch. Even so, Stadia’s management and marketing teams have done nothing to update their campaign to reflect this. The lawsuit alleges that Google “grossly exaggerated the streaming quality and screen resolution” in an attempt to increase its subscriber numbers.
While Google gave developers the ability to deliver their games to consumers in 4K quality and 60 frames per second, many didn’t use it at launch. Basically, it’s possible that many gamers have shopped into Stadia with the promise of competitive console-quality 4K streaming and instead got a little less than advertised. Marketing has essentially misled consumers into thinking that all games are available in 4K – whoops!
If you’d like to see the original Google commercial, you can check it out below. Aside from being completely stupid and annoying, these commercials kept pounding 4K and 60 FPS, and this Stadia is basically like … “electric air”. Instead, they should have driven home the fact that gamers can play anywhere and on the hardware they already own. After learning the hard way that their target market weren’t hardcore gamers, they finally stopped by and started using that marketing, but not before the courts got involved and this lawsuit surfaced I think.
What is Stadia?
Stadia is just the newest, most logical, mind-boggling and absurd gaming platform in the world!
It’s basically “electric air”
The lawsuit, should it be brought in court, is intended to cover anyone in the United States who has the Stadia Founder’s Edition, Premier Edition and / or a subscription to between June 6, 2019 and the date the lawsuit is resolved Stadia Pro. There is currently no per-user amount attached to classaction.org reporting, but such litigation takes time. So keep an eye on the news. So far, if you are part of the affected group, you do not have to “join” the lawsuit to receive redress.
Stadias leadership decisions
You know, I love Stadia conceptually and as a service, but Google seems to be doing everything in its power to get on the news for something different each week. It’s a shame that the hard-working, passionate team of Stadia developers are doing everything in their power to make service world class and revolutionary, while the leadership team is consistently making decisions that negatively affect everyone around them.
I have no idea what’s going on at Google this year, but I’m starting to see a pattern – they make a great team of talented, creative people who want to bring an idea to life and then put someone on the lead who will destroy it all. I know this might sound a little harsh, but it’s true. These people seem to have poor industry experience or simply have no contact with the community they serve in general. How does that even happen?
I want to make it clear that people like Grace “GracefromGoogle” Yang and others have publicly expressed their dismay at unjustified hatred and personal assault when gamblers’ anger should instead be directed at those who do not know the rhythm and culture of The Gaming community that she and her team have worked so hard on every step of the way to capture and cultivate. Seriously, the Stadia Community Team is demonstrating the best customer service and greatest passion I’ve seen in my entire life and the product they built is amazing, but it is overshadowed by the company’s poor leadership decisions.
I am anything for criticism. Really I am. However, it’s more than disrespectful to literally toss in the trash something that my coworkers (and friends) have worked so hard on. I would never wish anyone that feeling … not even my worst enemy.
– Grace Yang (@Grace_Yang_) February 13, 2021
I mean, they hired Phil Harrison, the general manager of Google, as the platform’s product manager. Unfortunately, he previously left both Sony and Microsoft under several other jobs that weren’t three years apart. He may have been directly responsible for closing first-party development studios out of fear in response to Microsoft’s acquisition of Bethesda. He or his executive team also mismanaged resources and individuals before and during the pandemic – so much so that they did a great job to all members of the Stadia Games and Entertainment team in an email a week before they were fired that Google didn’t find a match Positions for game developers. I just do not understand.
I just hope that whatever this lawsuit turns out to be, Google learns a lesson. Care more about your public image than your wallet and more about your employees than your public image – both for users and developers. Improving life should go beyond providing an innovative product. This should mean that you put your ethics above your desire for money first.
Grace and her team, as well as those evicted without warning when SG&E closed, should get the redress they so deserve – perhaps through a second lawsuit. It is disheartening to see how many people have uprooted their lives and given their all, only to be unemployed or in a position they might be less interested in. It is absurd that the remaining developers should continue to swim upstream against a stream of internal conflict and give more than 100%, and still do so with a smile because they are incredible people. With all of this happening on a weekly basis, they just want to create something transformative and fun for gamers who appreciate it and even those who are consumed by misplaced vitriol.
As a Google fanboy and Stadia addict, it hurts so much to say this, but maybe it would be better for everyone involved if Stadia was owned by a company other than Google. It deserves its own identity aside from the marred reputation Google has become known for, and I hope more than anything that it can continue to serve its fans and provide a disruptive experience.